About Us
About Minibeast
Minibeast is more than a fitness brand—it’s a movement rooted in strength, transformation, and the belief that everyone has the power to evolve into their best self.
We exist for those ready to make a change. Whether you’re just beginning or leveling up, we provide the tools, guidance, and performance-driven products to help you reach your goals—physically, mentally, and beyond. From scientifically formulated supplements and state-of-the-art gym equipment to sculpting apparel and expert-built training plans, everything we offer is created with one mission: to help you live stronger, fuller, and more empowered.
We don’t just believe in growth—we exist for it.
About Carriejune Bowlby (Owner/Founder)
Minibeast began as the dream of Carriejune—a little girl with big visions, a sketchbook full of designs, and a deep desire to create something meaningful. Growing up in a tough environment, she faced loss early and wrestled with body image and confidence. But even in the middle of all that, she held onto a quiet belief that she was meant for more. Fitness became her outlet. Fashion became her language. And over time, those passions turned into purpose.
What started as a nickname in the gym became a mindset. “Minibeast” meant small but mighty—strong in spirit, relentless in pursuit. Today, Carriejune’s story fuels the fire behind our brand, but she’s the first to say: it’s not just about her anymore. It’s about you.
About You (Our Community)
You are the heartbeat of Minibeast.
You’re the reason we innovate, create, and keep pushing the boundaries.
You’re the one showing up on hard days, chasing big dreams, and becoming stronger in every sense of the word. Whether you’re new to fitness or a seasoned athlete, this brand was built to serve you—with quality, performance, and purpose.
We’re here to support your growth. To celebrate your wins. To help you feel powerful, confident, and capable in your own skin.
Minibeast isn’t just a brand you wear—it’s a belief you live by. And we’re honored to grow with you, every step of the way.
The Minibeast in us is here to empower the Minibeast in you.
Welcome to the team. Let’s change the game—together.
